Admission #1: I’m an Apple junkie (duh).Admission #2: I’m also addicted to “The Secret Diary of Steve Jobs.”
For those of you who don’t join me in either of those joy-filled habits, this means little. For the rest who recognize Dan Lyons as the guy behind the curtain, well....swan song time.
We, the devoted, knew this day was coming. After outing Lyons as the author of the sometimes raunchy, always cerebral, and constantly entertaining blog supposedly written by Apple’s founder, Forbes began actively supporting-—and advertising on-—the site. Now that Newsweek’s snapped Dan up, well.... The old employer wasn’t likely to continue promoting the author while the new employer had him. End of blog.
This morning, I stumbled across this video of Dan Lyons doing the keynote at Web 2.0 Expo in San Francisco in April, before the leap. Gotta admit, he’s funny, in spite of the language (a bit, um, risqué for many) while completely in awe of the fact what began as a joke turned into a cultural bookmark.
Farewell, Fake Steve. We’ll miss you. Namaste.
Editors note: Having had sufficient time to peruse Mr. Lyons’ new blog (posted under his real name), I can’t say the warm fuzzy feelings have held. As himself, he just comes across angry and bitter-—no interesting wit or clever edge to the text. Sorry to say it, but Uncle Steve truly left, in every sense of the word. Bummer.
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